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The first winners of the online campaign "One hour away from you" visit A Coruña

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The first winners of the online campaign "One hour away from you" visit A Coruña

  • It is the first campaign of seasonality in the UK. The goal is to position A Coruña and its metropolitan area as a destination beyond the summer season.
  • The campaign will run until December 15. Until then, and through Facebook, will be drawn three more packages.

A Coruña, October 15, 2011 .-
Megan Eaves-Egenes Jovi and Kenneth Christopher Gordon, both American and living in London, are the first winners of the contest Coruna Tourism has launched across Facebook, within the Campaign “One hour away from you”. The winners, who have come to Alvedro direct flight from Heathrow, will remain throughout the weekend in the city where you will enjoy a tour package with a tour of the most attractive of A Coruña and its region.

Within the Campaign, which runs until December 15, will be drawn three sets of twoday stay each. To enter the contest you have to answer a series of questions designed to reinforce the connection between Britain and A Coruña, in this case are related to Sir Jonh Jonh Moore, the Battle of Corunna, Picasso and the Tower of Hercules. The address for the competition is facebook.com/CorunnaSpain

“One hour from you” is the first year of seasonal adjustment is performed to strengthen tourism to get beyond the summer season. The goal of this outreach initiative is to position the destination city and its region within the British market and strengthen existing ties with the United Kingdom.

The digital nature of this Campaign marks a beginning in the use of new technologies by the Tourism Consortium that, from now increase its presence in social networks, as most of the tourists have access to your vacation destination via internet. On this occasion has been taken into account two main aspects: first, the profiles that are targeted in the campaign (families, youth, couples ...) and, secondly, the fact of being
only an hour of London.

This initiative is part of the Plan to Promote Tourism Product (PDPT) metropolitan area and has a budget of 27,730 euros.

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